VIBIN

What we did

Experiential

Client

McCain

Completion

2021

McCain Golf Day

The client's VIBE

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To bring to life a fun and engaging McCain Appetizers sampling experience at a golf day hosted by McDonalds. Another key point was to highlight the various ways the McCain Appetizers could be used in a dish by creatively displaying the appetizers in different forms for consumers to see.

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Our Vibe

The McCain appetizers were creatively displayed in the following meals:
  • Beef & Bacon burger with McCain Mozzarella Sticks
  • Asian Cheese pillow Kebabs
  • Mango Salsa Chili Cheese Nugget Pita
  • Roasted tomato and Cream cheese Hashbrown with balsamic Reduction
  • Guests were each served McCain Appetizers with a side of McCain skinny fries and a selection of sauces to dip.
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The Results

The customers thoroughly enjoyed the day and what the McCain stand had to offer. We were the only stand that continuously offered food/ snacks on the golf course on the day and so that was definitely a hit with everyone.
  • Many of the customers complimented the food saying it was fresh and tasty and a good “holding” snack while they were enjoying their game.
  • Many customers were wowed by the beauty and décor of the stand.
  • Customers were excited and impressed by the food displays and seeing the product being used differently.
  • Some customers commented on how they wish they could spend the whole day at our stand.
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